Digital Realty Trust, Inc., a manager of corporate datacenters and Internet gateways, on 21st May 2007 joined The Green Grid, a global consortium of companies dedicated to advancing energy efficiency in datacenters and computing ecosystems, which will focus on collaborating with other member companies to help establish practices in datacenter design and operations to maximize energy efficiency.
"Environmental and business objectives in the datacenter truly align with one another, making green initiatives in our industry doubly impact. Efforts to reduce energy consumption in datacenters through better design and operations will result in a substantive contribution to The Green Grid's environmental objectives while having a positive impact on operating costs for businesses by reducing their exposure to increasing energy prices," said Chris Crosby, Senior Vice President of Sales and Technology of Digital Realty Trust. "We are proud to join The Green Grid and look forward to building on the work of its other members by lending our expertise in efficient datacenter design and operations."